Twelve years ago, Will Ramsay changed the model of the traditional art fair by creating the Affordable Art Fair, where contemporary art is accessible to all. Now in ten locations around the world, with the upcoming L.A. fair being the eleventh, Affordable Art Fair proves that you do not need to be an art expert or a billionaire to have original works of art by living artists in your home or office. With the fair taking place in Amsterdam (spring and fall), Bristol, Brussels, London (spring and fall), Los Angeles, Melbourne, Milan, New York (spring and fall), North London, Singapore, and Sydney, over $270 million worth of art has been sold at the fairs. The success of the brand continues with the estimated millionth visitor to the Affordable Art Fair expected in 2011.